Ontario cannabis store reveals boring logo

Fowler is right, regardless of branding costs, the government needed a safe, people-agnostic logo. That’s exactly what they got.

John Fowler, CEO and Founder of Supreme Cannabis, agrees with the second group, saying that the branding and logo provided by the LCBO is deliberately simplistic. He compares it to the LCBO’s own logo, and says that in five years Canadians may be referring to the “OCS” with the same brand recognition they currently have for the provincial liquor agency.

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